Welcome to SWING/MG

We create stories that move people.

A narrative media company creating original stories for audio and video platforms.

CHECK OUT OUR FAVORITE PODCASTS

Access to podcasts currently in production will be available here, on apple podcasts and other third-party apps and streaming platforms.

ABOUT US

SWING/MG is an early-stage narrative media company formed to create meaningful stories that move people to feel, learn and do better. We develop and produce original content for audio and streaming platforms and offer creative services for branded content.

As a female-founded, female-led company, SWING/MG will contribute to increasing the number of diverse voices and stories that reflect our world. We are passionate storytellers that believe meaningful connection begins and ends with a great story.

OUR MISSION

SWING/MG was founded with a simple belief: getting the right passionate dreamers, creators, strategists and producers in the same boat will create more moving stories for people everywhere. Our name is inspired by that feeling rowers have when a teams’ strength, speed and individual performance all become one act of synchronized, near perfection.

Swing is the magic that happens with the right people, commitment, effort and performance. At SWING/MG, we strive to make magic in everything we do.

WHAT WE DO

Creative Consulting

Communications Strategy

Podcast & Original Audio Creation

Integrated Digital Campaign Development

TV/Film/Stage/Streaming Script Development

Branded Content

Personalized Media Solutions

Original Songwriting for Campaigns and Artists

“As the ecosystem grows, the total addressable market of the creator economy could roughly double in size over the next five years to $480 billion by 2027 from $250 billion today…Brand-direct deals are the largest source of income for creators.” GOLDMAN SACHS REPORT, 2023

As of 2023, 42% of Americans ages 12 and older have listened to a podcast in the past month, according to “The Infinite Dial” report by EDISON RESEARCH, 2023.

“The creator economy has erected a new gateway to the customer, so the most popular creators have the potential to generate huge sales for chosen products…Business leaders can choose from three strategies to get involved in the creator economy. They can act as creators themselves, pay creators for access to their customers or white-label their products to creators.” ~ FORBES, 2021